IRS Group is among the leaders of “Mystery Shopping” industry

20/03/2011 More

According to the analysis conducted by the research company Action Data Group, the marketing research agency IRS Group ranks in the top 8 of the Ukrainian companies providing the services on the assessment of the quality of service using the “Mystery Shopping” method.
According to the ADG, the largest market share of these services belongs to the specialized companies having the following competitive benefits:

  • Offering of their own innovative tools,
  • Efficiency of analytics (maximum speed to report delivery to the client),
  • Extensive possibilities of geographical coverage of projects.

Due to the availability of all these factors our agency took such a high position in the rating.
You can look a detailed review of the situation on the “Mystery Shopping” market, prepared by Action Data Group, following the link http://actiondatagroup.com.

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